From February 04th – 07th, GL Events celebrated a first of its kind gaming expo for Turkey, attracting over 50,000 visitors to Istanbul’s Congress Center.
Furthermore, more than 300 industry representatives from 13 nations attended Gaming Istanbul trade and industry conference. GIST’s pitch & match system alone counted more than 500 meetings that have been arranged through this system. GIST Gaming Istanbul 2016 attracted visitors from all target markets: Europe, MENA and Asia.
“Gaming Istanbul was intended to create a bridge between markets in Europe, the MENA region and Asia – and this is exactly what we achieved. GIST 2016 was an enormous success, after evaluating all data; we can count around 50,000 visitors” said Cevher Eryürek, Project Director Gaming Istanbul at GL Events. She continued, “Gaming Istanbul debuted as the MENA region’s biggest gaming expo, and ranks GIST in the top 5 of European gaming expos in their first year. We’re very thankful that the Turkish and international gaming industry for their support. GIST 2016 connected industry representatives from all our target markets with each other as well as with the Turkish industry.”
With 84% of all B2B visitors originating from Turkey, including distributors, big and medium-sized developers, as well as indie studios and universities, GIST saw representatives from all areas of the local industry attending. International visitors came mainly from Germany, the UK, France and Poland, as well as from MENA markets such as Tunisia, Jordan, Lebanon and Iran.
Cevher Eryürek continued, “Exhibitors from all areas of the industry, from AAA to indie, presented the latest in gaming and hardware. For the first time, Turkish consumers had the chance to personally interact with the gaming industry in such a broad manner. Consumers reacted very positively, while we had constantly well-filled halls on all four expo days.”
Additionally to Gaming Istanbul, GIST Developer Conference, which took place prior to the expo, and the Turkish gaming industry association TOGED’s symposium generated exceptional content and was well received by local and international attendees.
GIST Gaming Istanbul 2017 is scheduled for February 2017, taking place in Istanbul Congress Center as before. GL Events will announce detailed event dates shortly. For 2017, GIST plans to continue following its successful blueprint and grow in all areas, attracting more international exhibitors and visitors.