Dunk Elite, the best dunkers in the world brought excitement and wonder to London’s Trafalgar Square to help launch NBA 2K17, out today on PS4, Xbox One and PC

Arsenal’s Footballer Carl Jenkinson in Trafalgar Square Celebrating the Launch of NBA 2K17

On Friday 16th September, Arsenal’s footballer Carl Jenkinson was in Trafalgar Square, London to celebrate the launch of the latest iteration of NBA 2K, the top-rated and top-selling NBA video game simulation series*, NBA 2K17.

Occurring in the heart of Central London, Trafalgar Square hosted a fun-filled and action-packed day of events taking place on an official NBA half-sized basketball court. Activities throughout the day included some of the best dunkers in the world, Dunk Elite, who showcased their balling and high-flying skills, as well as giving spectators the opportunity to get involved on the court. Special guests including YouTube sensation Tobjzzle also participated on the day.

This slideshow requires JavaScript.

Those who came down to the NBA 2K17 court had the chance to win copies of the game, PlayStation 4 consoles and NBA 2K17 merchandise. All the while onlookers experienced listening to the music of NBA 2K featuring from different genres such as hip-hop, rock and other alternatives featuring Drake, Jay Z, Sam Sparro and many more.

NBA 2K17 is available from £54.99 on PlayStation®4 and PlayStation®3 computer entertainment systems, Xbox One, Xbox 360 and Windows PC platforms.

*According to 2008 – 2016 Metacritic.com and The NPD Group estimates of U.S. retail video game sales through June 2016.

About no1phil

PR Manager & Editor for XLC Gaming Network. I have been gaming since the ZX Spectrum days growing up through many generations of consoles. A bit of a jack of all trades when it comes to gaming genres. When I'm not either being shot at, dancing, scoring for the other team or racing I am trying to become a guitar God with Rocksmith 2014.